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Is digital disrupting your business or
your team is ready to disrupt?
For Enterprises
Equip your cross functional
teams master quickly-evolving
digital technologies to build an
ecosystem that thrives
For SMEs & Start-Ups
Build a highly effective digital
marketing performance engine
with your team to boost sales
for your business
Our Clients have seen results
100+
Workshops
1400+
Business Leaders
2500+
Professionals
Delivery Method
1 Day In-house Power Workshop
Training for
Heads of different business functions from all SBUs of Ambuja Group
Ambuja Neotia
The purpose was to equip the teams prepare a strategic digital roadmap which can be used by the cross functional team to leverage the opportunity at its full potential. Additionally, the team demanded to get exposed to various digital marketing methodologies like search engine optimization, social media, digital markets, budgeting and analytics.
Delivery Method
2 Days In-house Power Workshop
Training for
Full stack digital marketing team of HP
Hewlett Packard
An experiential hands-on training for the digital marketing team at HPE Bangalore and Chennai. The objective was to help the team to gain an advanced knowledge specifically in paid marketing, content strategy, global outreach through digital and asset management.
Delivery Method
Keynote
Training for
Mixed profiles of agency owners and marketing heads
Like Minds
The short duration workshop emphasize on building and running a digital marketing agency successfully either for a niche market or when catering to a diverse set of industries. The training specifically stressed upon competitors, pre-sales, account management, team building, processes, pricing and contracts.
Delivery Method
3 Day Power Workshop
Training for
Mix of entrepreneurs & senior managers
UPH
The training helped the managers build a strategic roadmap for long term digital success for their respective organizations. The training was followed by a one to one mentoring on how to manage their existing team, identify technical knowledge gap and performance review based on business KPIs.
Delivery Method
MasterClass
Training for
School Owners
TIE Global
The workshop was designed for a niche target audience on how they can capitalize on the growing digital markets for the primary education ecosystem. The key takeaways include:
-Building a strategic digital marketing roadmap for 2020-21 admissions
-Understand and choose the right channels for success SEO, PPC or Social Media
-Hiring an agency or build an in-house team
-Strategies to get an optimum result from digital technologies
Sneak peek to our past training sessions
A Definite path to True Digital Success
Digital Marketing - Like any successful initiative, it needs a proper strategy and creative execution. It is important for top management and marketing decision makers to understand the various components of this new medium, their strengths, and weaknesses, such that they can create a proper MIX to get the desired result.
- Learn frameworks that will help you choose the right mix of digital channels
- Learn to choose a compelling Call To Action for every TG-Channel set
- Formulate a ROI driven strategy with the 12+ strategy components
- Design ads for different channels, target group and buyer stages
- Learn to optimize landing pages that can get 20-30% better conversions
- 1:4:12 rule of budgeting: Learn to manage your budget like a pro
- Learn about the 4 digital markets and how everything falls under it
- Tools that are critical for research, content, automation, design & analysis
- Core marketing principles and how it impacts your digital marketing
- Areas of improvement on the basis of channels & TG
- Competency mapping for digital marketing tools
- Contribution towards strategic inputs to set business goals
- Expectation mismatch between the resource and business
- Skill-gap in terms of product and market understanding
- Emerging trend and technical knowledge gap
- Keep a track of the performance marketing team on a regular basis
- Understand how effective each channel is at driving visitors to the website
- Examine the correlation between website performance and social performance
- Get an in-depth view of the conversion funnel to take informed marketing decisions
- Track campaign ROI channelwise using KPIs that influence the business outcomes
- Visualise key metrics on a dashboard to get instant validation of the actions
Empower your teams in Digital Marketing with the same enterprise training that drives Fortune 500 companies.
What makes it unique for your team
5 steps to Embed DMU in your Learning Culture
Pre Training
Analysis
Extensive audit of the current state of the business & team capability in terms of digital.
Customized
Training Modules
Based on the pre-training analysis & expected business outcomes, the training modules will be designed
Training Program
Implementation
The team will work closely with industry experts & practitioners to devise a ROI focused digital success roadmap.
Dashboard & Team
Review
Dashboards & team review methodologies to get an objective view of performance metrics for further revision of strategy.
Audit, Support
& Certification
Certification & award to reward learning & post training support for the executives for 2 months
The Learning is not limited to Training
Free Exclusive
Worksheets
Worksheets to plan
your RoI focused mar-
keting roadmap
100+ World-class
Campaigns
Get exposure to
successful campaigns
from your industry
Product Launch
Toolkit
A digital toolkit that
will propel your
product launch
400+ Digital
Terminologies
Helps in effective
communication throughout
the team members
Chief Training Advisor
Aji Issac Mathew
Chief Mentor | DigitalMarketingUniversity.com & CEO | Indus Net TechShu
With 16 years' experience of high-end digital success, Aji is a senior member of WebMasterWorld.com, Moz, and an author at Entrepreneur.com. He is also a visiting faculty to top Indian and International business schools including XLRI, IIFT, UPD.edu, and speaker at LikeMinds, SetSquared, Digital Fest, Realty+, CII, and many more conferences and independent workshops across the UK, Indonesia & India.
Last month, Aji was invited as a keynote speaker in the UK Parliament to address business leaders and also took digital marketing sessions at the prestigious University of Southampton.
As of today, Aji has trained over 3000 start-up founders, professionals & entrepreneurs.
What our customers say
The workshop was exciting and worth every minute. It was highly informative and gave useful insights about digital from a marketing perspective.
VINEET BANSAL
Edominer Systems Pvt LtdThe insights are comprehensive and gave a new perspective on how digital marketing works. I was able to implement the strategies right away.
DARREN ONGGO
UPH IndonesiaThe Concepts on competitor analysis, UI/UX, brand positioning, pricing and digital sales are way better than others.
RAKER DJAJA
UPH IndonesiaA real eye-opener to the vast ocean of possibilities that exists in the social media domain. A must attend for those who want to capitalize on that.
ANINDITA D CHACKRABORTY
Travel AboundSession covered the marketing in overall perspective. Instructor was very knowledgeable and patient in handling a wide range of questions on the subject.
SIDDHANT GARG
Banyancraft.comBudgeting is a complex task in digital. However, the structures demonstrated in the workshop to plan digital marketing spend seem to be really useful.
CHETAN SUTTRAWAY
Champz Sports Technologies
2nd Floor, SDF Building, Saltlake Electronic Complex, Sector V, Kolkata, West Bengal 700091
